Mark has been a contributing author for my industry blog Social Media Explorer since the fall of 2010. His visualizations and creativity alone are a phenomenal addition to the thought leadership and idea-starting content we produce, but Mark adds a seasoned layer of strategy, business and experience on top of that. He’s one of the few people I know who mixes such a high level of creativity with an expert level of strategic thinking in the marketing world, let alone the social media marketing world. He’s an invaluable member of our team.
Jason Falls, Principal, Social Media Explorer LLC
Mark Smiciklas gets social media and its importance to the ENTIRE company, not just marketing. Whether it’s blogging, info-graphic creation, speaking and presentations, or consulting, Mark brings clear-headed, thoughtful, spot-on ideas about the social Web and its societal impacts. Find a way to work with him somehow. You’ll be glad you did.
Jay Baer, Principal, Convince and Convert
I recently hired Mark to help us flesh out our post-catalog strategy and his insights into digital marketing have really helped us focus on what will provide the best bang for our buck. Mark was able to develop a high level strategy while constantly offering the most up to date tactics. He interacted very well with the web team and was seen as a very reliable partner by all involved. I highly recommend Mark who brings intense knowledge of the digital marketing world at a reasonable price.
Nathalie Baudoin, VP Marketing and Communications, Mountain Equipment Coop
Mark was great. He brought fresh-thinking to the table and helped us shape our Social Media Strategy. He came well prepared and able to present his ideas in a compelling way. I would definitely re-hire Mark if the opportunity presents itself.
Selena McLachlan, Marketing and Research Manager, Mountain Equipment Coop
Mark has done amazing work in setting up our company’s digital media strategy. The creativity and vision he brought was outstanding. He has provided our marketing team with a solid strategic plan and has interacted with them very well. Mark is someone that takes his profession very seriously, but definitely knows how to have fun as well. That quality has made our working relationship very enjoyable.
Rick Bohonis, CEO, Urban Barn
We hired Mark to help us to integrate social media into our overall sales and marketing strategy. Mark is a marketing expert with a superb level of knowledge about effective strategies that involve new social media web technologies. I liked his casual yet very focused and smart approach to capture or needs and guide us to a cost effective solution that we (with his help) immediately implemented. I can highly recommend Mark for a no-nonsense, highly effective and useful social media strategy that makes a measurable difference.
Joerg Germann, Senior Vice President of Technology, Carbon Credit Corporation
Mark is a personable and practical expert who quickly and effectively set up a multi-media web communication strategy for our company. Mark made the process simple and enjoyable and I am happy to recommend him.
Shawn Burns, CEO, Carbon Credit Corporation
As a busy polling firm, we needed a greater presence in the social media world and a website that reflected this. Social media presence is so much more than having a company Facebook page or a Twitter account. Mark helped us to integrate all the current tools and helped us make social media a daily habit. Our website is a natural extension of our social media presence. We couldn’t be more pleased with Mark’s services at Intersection Consulting.
Barb Justason, Principal, Justason Market Intelligence
We have hired Mark to help us with our online marketing strategy. He has gone above and beyond our expectations to help us develop a simple but comprehensive and visual marketing strategy. He is a great coach providing helpful tips and pointers for how we can make the most of social marketing tools and encouraging us to try new tools and approaches. He has inspired me to learn how to integrate more visuals into my blogging and other work. I highly recommend Mark to help you take your understanding of social marketing to the next level.
Tammy Dewar, Ph. D, Partner, Calliope Learning
Mark was very thorough in his research and presented a comprehensive strategic plan that discussed a number of issues that are critical to our non profit. He also presented a series of recommendations that were designed to be implemented in phases and, most importantly, took into account the resources and capacity of our organization. I would recommend considering Mark Smiciklas and Intersection Consulting for any project that involves strategic planning, stakeholder communication or marketing.
Mike Sexsmith, Chairperson, The Council of Parent Participation Preschools in B.C.
Thanks for the great job, Mark! The website Intersection designed for us is much easier to navigate and looks fantastic. I can’t say enough great things about the new website and about working with you. Your service went above and beyond what we asked of you. Every question was answered quickly and you worked hard to meet our budget and our timelines. Without hesitation, I’d recommend Intersection to any company wanting to create or update their website.
Katherine Anderson, The Council of Parent Participation Preschools in BC
The redevelopment of our corporate website was quickly recognized to be a daunting task. Mark made the process painless and easy and had our web content and architecture written and planned out so that we could stay on our development target dates without any issues or stress. Not only was it all done quickly it was almost perfect the first time. We are very much looking forward to working with Mark again on future projects.
James Blight, Manager, Special Projects, Concord Security Services
Intersection Consulting worked with me to design and create the website for my practice. The work was done in a very professional and efficient manner. I found Mark Smiciklas was able to immediately grasp my ideas for the website concept and ensured my issues were captured properly in the layout and design. The website launch was flawless and Intersection continued to be responsive during post launch. I would strongly recommend them for the design, build and marketing of sites to clients as their approach is one of accessibility, client focus and highly professional.
Dawn Wattie, Dawn Wattie Law Corporation
It has been a privilege to work with Intersection on our recent media plan and execution strategy. It is rare in any business to meet someone like Mark who just “gets it” so quickly…Mark’s ability to understand our business needs is great and is only surpassed by the clarity of his solutions.
Charles Ku, President & CEO, Roomkey Property Management System
As a guest expert, Mark Smiciklas shared his knowledge with the BOSS Entrepreneurs at Capilano University. He fielded a breadth of questions and provided practical, valuable and thorough responses. Mark knows what he’s talking about and is a rare commodity in that he has both deep experience and the ability to share it with others.
Patricia Lambert, BOSS Entrepreneurship Program, Capilano University
Mark was a speaker at one of our Retail & Consumer Breakfast events and he did a great job of using practical examples to illustrate a point and using easy to understand terminology to explain the concept of social media in such a way that the audience could walk away with a few key actions to implement. Mark was very professional and I look forward to working with him again.
Calle Johnson, Director, Price Waterhouse Coopers
As Organizer of The Now Revolution Book Tour event in Vancouver my team suggested we ask Mark to sit on our high level expert Social Media panel with author Jay Baer. Realizing my vision to have a richer, deeper, more meaningful conversation about digital strategy and Corporate engagement, Mark was a valuable contributor. I was extremely pleased with Mark’s in depth understanding of the digital space and articulate suggestions for navigating our way through. I would HIGHLY recommend Mark to any business in need of developing a clear and strong digital strategy and communique.
Teri-Lyn Conrad, Organizer, Now Revolution Book Tour Vancouver
Mark spoke to our Marketing Students at SFU Business. He was motivating and clearly an expert on the topic. An excellent speaker and presenter, I would ask him back again without hesitation. Students appreciated his deep knowledge, experience and approachable style.
Colleen Collins, Associate Dean, Beedie School of Business, Simon Fraser University
Mark designed and delivered a very effective session to my 4th year eMarketing students at the Sauder School of Business at UBC. I get a lot of offers from experts to speak to my students. However, subject expertise alone is not sufficient to add value to the learning experience in the classroom. I chose to work with Mark because he understood the communication and learning process, and he was willing to collaborate on design a session that was both customized to the audience need and involved interactive engagement activities. The session was great and I am happy to recommend Mark for similar activities in education or industry training.
Paul Cubbon, Teaching Faculty, UBC, Sauder School of Business